MacAD.UK 2025: Connecting Endpoints and Admins

We knew MacAdmins could hang. We did not know there would be a giant inflatable iMac. Here’s what else we learned from attending MacAD.UK for the first time.

1. Brighton rules. It’s been home to the MacAD.UK conference for a while, and we can see why – the views are amazing, and it’s centrally-located to bring together Apple enthusiasts from across the EU.
2. Ducks are big. We learned the conference also goes by the name “Mac-a-duck” which folks embrace wholeheartedly. We’d never seen a “DUK-IT-BUCKIT” before - since it was our first time attending, we followed suit: